Media Partners
Project Overview
Media Partners is an eLearning company known for its award-winning compliance and workplace training programs. Serving large corporations with substantial workforces, their website needed to both showcase their content library and support evolving sales strategies. To keep pace with client needs, they decide to refresh their Magento site with a modern design and improved functionality.
Scope of Work
The project called for developing a refreshed Magento website based on an existing design plan, while also creating flexible UX and UI solutions to support new content package offerings. It included implementing complex product configurations and variable pricing rules, as well as integrating the site with Media Partners' proprietary video service.
Approach
The project began with development of the new website design, ensuring it resonated with HR managers, compliance officers, and the corporate buyers. As Media Partners refined their sales approach, our team expanded the design to a accommodate customized content based on client criteria such as location, industry, and company size.
A key part of the work involved building a cohesive navigation system and product framework that simplified the buying process while handling complex requirements—like hiding purchase options when necessary and applying variable pricing rules. We also integrated the site with their proprietary video platform so customers could immediately access training content after purchase.
Results
The results was a modernized Magento website aligned with Media Partners' brand and audience. The updated navigation framework simplified package selection and purchasing, while flexible product configuration tools supported their evolving sales models. Finally, the seamless integration with their video platform ensured instant delivery of training content, creating a smooth experience for clients.
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